This is one of the really important rail routes in the UK (London - Edinburgh and London - South Wales being the others).
When rail was privatised the network was split up into franchises (most of the others being smaller and messier geographically) and whoever wanted the lowest subsidy, or would pay the most was allowed to run them.
The whole process was a mess. Too many franchises, franchise periods that were too short to allow investment or too long to promote competition. There were frequent changes and government interference. Nobody came out of the process with any credit.
Now there are medium term franchises (around 13 years) and the 'bid process' is well established. The aim is to maximise revenue to the government and provide better rail services while ensuring investment. The aims are not necessarily complimentary!
The latest route to be competed for is the West Coast Mainline, which the Virgin Group has run since it was first privatised. They have invested in new trains and improved service frequency and quality. They have also received quite staggering favouritism from government (see Private Eye ad infinitum).
But Virgin lost the franchise to First Group, already a major rail operator. Virgin offered less money and less comprehensive service improvements and after 18 months of the process their bid was judged inferior.
Virgin feel hard done by and are using their considerable PR clout to call foul and demand intervention by MP's. It's very sad and I think really embarrassing.
They have, however, one valid point. The way franchises are awarded may not work.
The theory of franchising is this:
1. Competition promotes efficiency.
2. Efficient allocation of resources is better for consumers - lower prices, and society - more efficient use of scarce resources.
3. Rail is a natural monopoly and so it is inefficient to have multiple train providers on single routes.
4. Therefore competition should be provided in the process of bidding to run the routes. Regulation and regular 're-franchising' will keep franchise holders honest and prevent monopoly profits.
5. The government can make money selling the franchises!
But the process can go wrong when a bidder for a franchise offers too much. If they make losses and walk away this can cause massive disruption and reduce investment in the network. And it has happened before. National Express offered too much for the East Coast mainline and had to be replaced at great cost. In another industry Harlech Television paid too much for the ITV franchise for 'Wales and the West' and went bankrupt.
I hope Virgin is wrong. They have been given preferential treatment throughout their time as a rail operator and this just stinks of sour grapes. However the issues are real and not just for Transport Economics.